IMPACT for Meeting New Client: Design & Build

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IMPACT for Meeting New Client: Design & Build

I = Intent
Goal: understand the client’s dream, budget, land/site condition, timeline, and decision process.

M = Message
“Thank you for meeting us. Our job is to help you turn your idea into a clear design, safe construction plan, and realistic budget.”

P = Power Words
Use strong words: clear, safe, realistic, step-by-step, quality, budget control, timeline, responsibility, solution.

A = Authority Tone
Speak calm and confident:
“We will not rush the price first. We need to understand the scope clearly, then we can give you a professional proposal.”

C = Clarity
Ask simple questions:

  1. What type of building do you want?

  2. What style do you like?

  3. How many floors?

  4. What is your land size?

  5. What is your target budget?

  6. When do you want to start?

  7. Who will make the final decision?

  8. Do you already have drawings or ideas?

T = Timing
Meeting flow:

0–5 min: Greeting + trust building
5–15 min: Client explains their dream
15–30 min: Ask questions
30–40 min: Explain design-build process
40–50 min: Discuss budget/timeline
50–60 min: Agree next step

Best Closing Sentence

“Today we understand your goal. Next, we will prepare a clear design-build direction with scope, budget range, and timeline so you can decide confidently.”

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