Law 5 — កិត្តិយស (Reputation)
សរសើរជាសាធារណៈ; ទប់ស្កាត់ការខូចកិត្តិយសក្រុម
Reputation is the invisible currency that shapes how a team is seen by others. A strong reputation attracts trust, opportunities, and respect; a damaged one creates doubt, fear, and loss of influence. For a leader, protecting and enhancing the team’s reputation is a primary duty.
1) Public Praise Builds Loyalty
- Recognizing the team’s achievements in public strengthens morale and motivation.
- Acknowledgement in front of clients, stakeholders, or peers signals that the leader values the team.
- Public praise fosters pride, ownership, and a culture of collaboration.
2) Reputation Acts as a Shield
- A solid reputation gives the benefit of doubt during mistakes or criticism.
- A weak reputation triggers harsh judgments, even for small errors.
- Leaders must guard against rumors, blame games, or disrespect that can erode trust.
3) Preventing Reputation Damage
- Keep conflicts internal — avoid airing disputes publicly.
- Address harmful behavior swiftly and fairly when it arises.
- Consistently model integrity, keep promises, and act with professionalism.
4) Practical Applications for Leaders
- Regularly highlight team wins in newsletters, meetings, social media, or internal comms.
- Correct mistakes privately, but celebrate success publicly.
- Encourage each member to remember that their behavior reflects on the entire team.
In summary: Reputation is a form of power. When leaders publicly praise and protect their team’s reputation, they reinforce trust, influence, and long-term cohesion.
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